#Savetheblu
Main sector:
Sustainable tourism
GTI Awards 2025
General information
Island (Region, Province, Country):
Mauritius
Population:
up to 200.000 inhabitants
Budget / cost of the project:
1 million rupees
Project status:
Completed (last two years)
Link:
Website
Project Objectives
#Savetheblu is a civic and scientific movement dedicated to protecting marine mammals and preserving ocean ecosystems in Mauritius and the wider Indian Ocean. Its objectives are to advocate for stronger marine conservation policies, promote sustainable tourism practices, raise public awareness through education and communication, engage communities in responsible stewardship, and foster international cooperation. By combining science, advocacy, and citizen action, #Savetheblu works to influence decision-makers, support research initiatives, and safeguard critical marine habitats. The movement aims to position the ocean as a national priority and inspire collective action to ensure its resilience for future generations.
Project description of activities and specific interventions
#Savetheblu focuses on protecting marine mammals by promoting responsible whale watching, addressing irregularities, and encouraging sustainable tourism. Activities include monitoring operators for compliance, reporting violations, and collaborating with authorities to strengthen regulations. The movement conducts awareness campaigns, workshops, and school programmes to educate youth and communities on respectful marine practices. It actively monitors social media to counter misleading promotions and advocate for ethical communication. Additionally, #Savetheblu leads rescue operations for stranded marine mammals, coordinating rapid response with authorities and volunteers. Through these interventions, it aims to safeguard marine life and position Mauritius as a model for sustainable ocean stewardship.


